Biography
|
 |
Elliot Messenger
Proximity Marketing Consultant
Hypertag
Starting at the bottom of the organisational ladder - in handset testing and database entry - Elliot has risen through the ranks picking up experience and knowledge from each position along the way. The vast majority of his experience has come from his time spent in the Client Services department; conceptualising, deploying and supporting campaigns on the ground, pushing product and content development, and training Hypertag's international Partners.
Elliot's current responsibilities involve providing clients with concepts, identifying new business opportunities, and sourcing innovative product development channels in an effort to facilitate Hypertag's continuing global expansion. Throughout his time at Hypertag, Elliot has always maintained the importance content plays in connecting the consumer to the Brand: "it is the connection between all relationships". Hence his career progression to Proximity Marketing Consultant.
Hypertag is the pioneer of using technologies such as Bluetooth as a wireless proximity marketing channel. Hypertag launched the Proximity Marketing industry in 2001 and has gone on to run over 270 successful campaigns in over 32 countries. Hypertag has worked with top brands including Nokia, Sony Ericsson, Nike, Nintendo, O2, UIP, Warner Bros, Vodafone and CNN helping them engage with their target audience and achieve real measurable results again and again.
Website: www.hypertag.com